Five-year technology partnership with Woolworths Group extended for gift card platform

Pine Labs has extended its five-year technology partnership with Woolworths Group.

Tue 29 Sep 2026

Partnership Duration

Five-year technology partnership extension

Subsidiary Involved

Qwikcilver Solutions Pty Ltd

Client

Woolworths Group

Service Scope

Gift card platform — issuance, processing and transaction management

Enhancement Focus

Enhanced platform capabilities, deeper API integrations and support for new digital stored-value experiences

What was announced

Pine Labs, a global payments technology company, announced the extension of its technology partnership with Woolworths Group. The relationship has run over the past five years.

The business involved

• Pine Labs serves Woolworths through its step-down subsidiary Qwikcilver Solutions Pty Ltd.
• Qwikcilver powers the technology platform behind Woolworths' gift card programs.
• The platform supports the gift card lifecycle: issuance, processing, transaction management and omnichannel program capabilities.

What the extension covers

• Enhanced platform capabilities.
• Deeper API integrations and increased scalability.
• Stronger digital program capabilities and support for new digital stored-value experiences.
• Support for Woolworths' ongoing modernization of its gift card infrastructure across physical and digital channels.

Management comment

CEO B Amrish Rau said the most valuable technology partnerships are built over time and become part of the infrastructure businesses rely on daily, adding that the company is expanding the technology foundation to support new gift card experiences and stored-value use cases.

How investors may read it

The announcement signals continuity of an existing enterprise client relationship in the gift card and stored-value segment, an area Pine Labs describes as part of its Commerce OS offering spanning payments, issuing, credit and prepaid solutions across markets including Australia. It is a business-update disclosure made under Regulation 30 rather than a financial result.

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