Policybazaar CEO Yashish Dahiya discussed IRDAI's proposed changes on insurance distribution commissions and 'incentivized choice', defending the platform's business model amid mis-selling concerns

Mon 5 Oct 2026

Heard on business television between 09:56:41 - 09:59:41 IST.

• Dahiya argued disincentivizing choice-based platforms would hurt consumers who want support at claims time and urged the regulator to reconsider.
• He said Policybazaar could survive even as a zero-commission platform, noting it operated that way in 2013.
• He distinguished mis-selling issues as concentrated in savings products, not term insurance, and said health insurance's real problem is claims, not mis-selling, due to misaligned incentives among customer, hospital, insurer and distributor.
• He claimed the push for 'incentivized choice' regulation originates from a few unnamed industry figures who benefit from opacity, which he equated with profits but not consumer value.
• He expressed confidence the company (calling it his 'third child') would survive regulatory changes, while asking that transparency-providing platforms not be discouraged even as Bima Sugam develops.

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