Launch of new dry fruits brand "Hunger Nuts"
The company has launched a new proprietary brand, "Hunger Nuts", for processed and packed nuts and dry fruits.
- Brand Name
- Hunger Nuts
- Product Category
- Flavoured dry fruits (almonds, cashewnuts)
- Target Market
- Domestic market
- Sales Channels
- Bulk B2B and retail D2C through hungernuts.com
What was announced
The company informed the exchange that it has launched a new brand/product named Hunger Nuts.
Details of the launch
- Product name: Hunger Nuts
- Category: flavoured dry fruits (almonds, cashewnuts)
- Market: domestic
- Channels: bulk sales to B2B customers and retail sales under the brand, accessible online
What it means
This is the company's proprietary branded line for processed and packed nuts and dry fruits, covering both wholesale and direct-to-consumer segments. It signals a move toward branded retail alongside bulk trade.
No financial impact figures accompany the intimation, so the commercial effect will be visible only in future results.
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